Malibu Gift

Malibu Gift – Boosting Customer Retention & Subscription Sales

How we helped Malibu Gift increase repeat customer purchases by 143%.

The Story

Malibu Gift was great at attracting first-time buyers, but they needed a stronger strategy to keep customers engaged and increase repeat purchases.

By optimizing their subscription flows, post-purchase nurture sequences, and win-back strategies, we helped them achieve a 143% increase in repeat customer purchases.

The Challenges

Malibu Gift had strong first-time sales, but their customer retention rates were low. They weren’t leveraging subscriptions, personalized post-purchase flows, or re-engagement campaigns.

Low retention rates – Not enough repeat purchases.

No structured subscription strategy – Missing recurring revenue opportunities.

High drop-off after initial purchase – No engagement after checkout.

Our Approach

We built a structured retention funnel designed to maximize revenue from past buyers.

  • Optimized subscription flows – Increased recurring revenue through better engagement.
  • Created post-purchase nurture sequences – Encouraged customers to buy again.
  • Developed win-back strategies – Brought lapsed customers back with targeted offers.

The Results

Malibu Gift saw huge improvements in repeat sales and retention-driven revenue.

143% Increase in Repeat Customer Purchases
 36% More Subscription Sign-Ups
 2.8X Higher Engagement in Loyalty & Referral Programs
 32% Growth in Email & SMS List Engagement
 48% More Revenue from Personalized Offers & Bundles
 2.9X Increase in Revenue from Holiday & Seasonal Campaigns